Privacy Policy
Effective Date: June 20, 2025
1. Who We Are
Little Luxe Parties (“LLP,” “we,” “our,” or “us”) is a children’s event-rental company based in Union, New Jersey, serving families throughout New Jersey. We respect your privacy and are committed to protecting the personal information you share with us.
2. Information We Collect
| Category | Examples | How We Collect |
|---|---|---|
| Contact Details | Name, email, phone, event address | Inquiry form, text message, phone call |
| Event Details | Event date, child’s age/theme, rental selections | Inquiry form, follow-up emails/texts |
| Payment Info | Billing name, card type (tokenized via Stripe/Square) | Secure checkout link; LLP never sees full card numbers |
| Usage Data | Pages visited, time on site, browser/device | Squarespace Analytics & cookies |
Children’s Data: Our site is directed to parents and guardians, not children under 13. We do not knowingly collect personal information from children. If you believe a child has provided personal data, please contact us immediately.
3. How We Use Your Information
- Confirm availability, create quotes, and coordinate event rentals
- Send invoices, contracts, and payment confirmations
- Respond to questions or customer support requests
- Improve website performance and customer experience
- Send occasional marketing updates (only with your opt-in)
4. Legal Bases for Processing
We process personal data when it is (a) necessary to perform a contract, (b) based on your consent, (c) required to comply with legal obligations, or (d) in our legitimate interest to operate and improve our services.
5. Sharing & Third-Party Services
| Recipient | Purpose | Safeguards |
|---|---|---|
| Stripe / Square | Secure payment processing | PCI-DSS compliance |
| Google Voice / WhatsApp Business | Business texting & calls | Encrypted messaging |
| Cloud storage & email providers | Document storage and communication | Access restricted to authorized staff |
We never sell or rent your personal information.
6. Cookies & Tracking
Our Squarespace website uses essential and performance cookies to improve functionality and analyze traffic. You can disable cookies in your browser settings, though some site features may not function properly.
7. Data Retention
Inquiry records are retained for up to 24 months after your event unless a longer retention period is required for legal or tax purposes. Payment records are stored according to IRS recordkeeping guidelines (typically seven years).
8. Security
We use SSL encryption, role-based access controls, and payment tokenization. While no system can guarantee complete security, we follow industry-standard practices to protect your information.
9. Your Privacy Rights
- Access / Correction – Request a copy or correction of your personal data.
- Deletion – Ask us to delete personal information, subject to legal retention requirements.
- Opt-Out – Unsubscribe from marketing communications at any time.
- California residents may exercise rights under the CCPA, and EU residents may exercise GDPR rights where applicable.
To exercise any privacy rights, please email privacy@littleluxeparties.com.
10. Updates to This Policy
We may update this Privacy Policy from time to time. When updates occur, we will revise the “Effective Date” above. Material changes will be highlighted on this page for 30 days.